Dofino Cheese
| Dofino Harvarti |
We achieved a 10% increase in sales YAG. We clarified a strong brand position and launched a fully integrated consumer engagement program including in-store promotions, print campaigns and sweepstakes, supported by an inaugural social media campaign, email promotion, and website redesign. A media buy for the TV/video spots we created premiers in key markets this summer. illustrated the selling points in a clear, simple presentation. |
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